We are a certified BAFA management consultancy. This means you can have a large portion of your consulting costs subsidized—while receiving expert strategies and recommendations to make your company more efficient, competitive, and visible.
February 2, 2026
Charlotte Altmann

Certified BAFA consultant: Your partner for subsidized management consulting

We are a certified BAFA management consultancy. This means you can have a large portion of your consulting costs subsidized—while receiving expert strategies and recommendations to make your company more efficient, competitive, and visible.

Focused sales: How to turn your ICP into a strategic lever for targeted acquisition and predictable revenue. How to anchor your ICP for the long term.
July 4, 2025
Charlotte Altmann

How to embed your ICP in marketing and sales

Focused sales: How to turn your ICP into a strategic lever for targeted acquisition and predictable revenue. How to anchor your ICP for the long term.

ICP is not a buzzword, but the foundation of every modern B2B marketing and sales strategy. Here's how to proceed systematically.
July 4, 2025
Charlotte Altmann

Why you need a clear ideal customer profile now

ICP is not a buzzword, but the foundation of every modern B2B marketing and sales strategy. Here's how to proceed systematically.

Medium-sized B2B companies are facing SaaS transformation. Learn how to build a recurring revenue model and secure sustainable, recurring sales.
July 4, 2025
Charlotte Altmann

Scalable sales: The key is recurring revenue

Medium-sized B2B companies are facing SaaS transformation. Learn how to build a recurring revenue model and secure sustainable, recurring sales.

Strategy provides orientation, systematic implementation leads to results.

Growth in the DACH market is not achieved through individual measures, but through clearly defined go-to-market structures and their consistent implementation in the market. Strategic clarity only works if it is systematically translated into processes, roles, and market access—in line with the real decision-making logic in the DACH region.